Since 1998 · OEM & ODM

Beauty Plus

Precision personal-care tools, crafted for the brands that lead the shelf.

Trusted by

Our customers love us

From global beauty brands to leading retailers — we manufacture for names you already know.

  • Conair
  • Lidl
  • amika
  • Rowenta
  • AVON
  • Helen of Troy
  • GAMA Italy Professional
  • Vidal Sassoon
  • ALDI

Why DearChoice

Six reasons brands choose us

  • 01

    30+ new launches every month

    First-hand factory-floor intelligence, shared as early as the mould-testing stage.

  • 02

    Best-seller insights you can bet on

    Market intelligence built on industry resources since 1998.

  • 03

    3-hour quotes, full cost transparency

    Pricing straight from the factory — no inflated margins.

  • 04

    In-house lab + ~500 partner factories

    Testing data and side-by-side performance comparisons.

  • 05

    Transparent order follow-up

    A live dashboard that feels like being on-site.

  • 06

    We take final responsibility for quality

    Returns, rework and replacement covered, worry-free.

Trusted by global brands

  • 1998Founded
  • 3,000+Products
  • 120+Export countries
  • 1,100+Buyers

Crafting Premium Beauty Tools, Empowering Brand Aesthetics.

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